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Jan 21, 2019

Interview with GET READY! Author Tony Steuer Let’s pretend an emergency just hit, such as a hurricane, tornado, earthquake, terrorist attack or perhaps even an alien invasion. If you were given five minutes to get out of your house in an emergency, what would you do? Will you be ready? And will you have critical financial information to keep your business safe and operating? More and more these days, natural disasters can displace you and your loved ones in a matter of minutes. This kind of displacement can be even more acute for a business run out of the home. To mitigate this risk, you need an emergency action list to guide you in what to do in a crisis situation; so you don’t have to waste a moment thinking things through when you have no time. To get our businesses ready for the next emergency, Richard “Capt’n” Henderson and Sherilyn Colleen interview Tony Steuer, author of GET READY! A Step-by-Step Planner for Maintaining Your Financial First-Aid Kit. Subjects discussed in podcast include: Differences between copyrights and trademarksBrief overview of process for obtaining a copyright or trademarkWhen a business owner will want to obtain a trademarkProtections that trademarks bring to a business’ intellectual propertyApproximate costs overview associated with trademark protectionRisks a business owner could take when he or she does not invest in a trademark Episode Sponsor: The Magic Wand Company * www.MagicWandCo.com Subscribe to Home Business TV YouTube Channel (Click)  Visit the Podcast Website